We recently developed a new logo and visual brand identity system for the Starkey Hearing Foundation, a non-profit that fits and gives away hearing aids to those in need all over the world. The brand positioning and messaging was developed by Lisa Schiffman at Lybba, and she was also pivotal in collaborating with me in the visual realm. I am always thrilled to work with her: she provides a great second look and reality check for whatever I’ve come up with while thrashing about.
The new Starkey Hearing Foundation logo was unveiled just in time for their Annual Awards Gala in July, which attracts huge crowds of the well-heeled and celebritied. Our logo, in front of Miley Cyrus, Jordin Sparks, Kevin Costner, fits right in. ; )
More projects with Lybba and Starkey Hearing Foundation are in the pipeline.
/// Molly/Martha